Brand: M-QC Maison Quincaillerie: Belgium
Maison Quincaillerie came from an idea to bring fit and fashion choice to people who otherwise don’t have options. A niche audience, Fashion Outliers, as they can be described, are people who fall outside the normal range of sizes available in commercial collections. New ways of reaching consumers have brought forth the ability to reach people on a broader scale. And as the “slow fashion” trend continues to emerge more and more consumers are willing to wait. By creating a platform that utilizes technologies and aligns manufacturing in an end-to-end process we have a unique opportunity to address their needs.